• NATO in 2040: An Information Odyssey
  • Why taking a scorched-earth approach to social media companies won’t win the war on terror.
  • On the Defence Connect Podcast: The Art of Influence
  • We Don’t Have A Fake News Problem, We Have A Reality Problem
  • Why Businesses Hold the Key to Stemming the Tide of Radicalization
  • Named 1of 10 Best Female Business Bloggers!
  • The Australian Crime Terror Nexus
  • Tracking terrorists on social media
  • The Content Wars: my article for ‘NATO Review’
  • Social Media is neither the problem nor the solution. As quoted in the SMH

Nicole Matejic

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Category: Crisis Communications

Leadership is not a swagger

In the space of less than six months, Australia has gone from catastrophic bushfires to being part of a global …
The Fake News Kung Fu

The Fake News Kung Fu

Just like the Chinese Martial Art of Kung Fu, dealing with fake news requires study, learning, practice, patience, energy and …

Are you rolling out the Crisis red carpet with your surveys?

The universal law of surveys is: everyone promoting a survey thinks they’re great and everyone receiving a request to complete …

In a crisis? Don’t do these 7 things. Ever.

When organizations and individuals find themselves in crisis, what you do in the first 24 hours is critical to how events …

Don’t newsjack your way in to crisis on social media

SEO pundits will tell you that one of the best ways to drive traffic to your site is to blog about trending …

7 ways to ensure you remain objective during a Crisis

This blog was first published on the Firebrand Talent website.  When your client or organisation’s values differ significantly to your own, how …

Are you damaging your communications career with short termism?

This blog was first published on the Firebrand Talent blog in a regular series on crisis communications by Nicole.    The …

Dear Facebook: please tell us more about your Crisis Response Centre.

Dear Facebook, I’ve got some questions about your latest iteration of safety check, your new Crisis Response Centre (CRC). I …

Demystifying the PR Spin Cycle

The Advertising and PR fraternities have a long history of, at times, being highly creative with the truth. From clean …

Faking it for the News

Nicole writes on crisis communications and social media for the Firebrand Talent blog:  In what will almost certainly shock to …
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Nicole on The Project

https://youtu.be/k-becIPfNso

Nicole at NATO’s Strategic Communications Centre of Excellence

https://youtu.be/FXEcXc2q7uk

Nicole at NATO’s Experts Forum: Social Media for International Organizations

https://youtu.be/Dhz7TPvr6us

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