Strawberry Terrorism: Why ISIS are interested in Australia’s Strawberry Crisis
With no primary saboteur yet in custody over the insertion of needles into fresh Australian strawberries, ISIS have published a …
Author: Nicole Matejic
Are you rolling out the Crisis red carpet with your surveys?
The universal law of surveys is: everyone promoting a survey thinks they’re great and everyone receiving a request to complete …
The power of info ops for-good campaigns
The term ‘information operations’ – or ‘info ops’ – is usually used in a military context. In more recent times …
In a crisis? Don’t do these 7 things. Ever.
When organizations and individuals find themselves in crisis, what you do in the first 24 hours is critical to how events …
Don’t newsjack your way in to crisis on social media
SEO pundits will tell you that one of the best ways to drive traffic to your site is to blog about trending …
On the Defence Connect Podcast: The Art of Influence
This week on the Defence Connect Podcast, social media expert Nicole Matejic joins us to discuss the growing influence of …
7 ways to ensure you remain objective during a Crisis
This blog was first published on the Firebrand Talent website. When your client or organisation’s values differ significantly to your own, how …
Are you damaging your communications career with short termism?
This blog was first published on the Firebrand Talent blog in a regular series on crisis communications by Nicole. The …
Dear Facebook: please tell us more about your Crisis Response Centre.
Dear Facebook, I’ve got some questions about your latest iteration of safety check, your new Crisis Response Centre (CRC). I …
We Don’t Have A Fake News Problem, We Have A Reality Problem
First published with permission on Renegade Inc: If the marriage between technology and the democratisation of information was meant to …